News Archive

We’ve all seen those message cards in hotel rooms asking us to reuse our towels. Many of us likely wonder, do those signs actually work? It turns out that hotel-goers are more likely to hang up their towels if they voluntarily commit to it, according to a new study published in the Journal of Consumer Research by Ayelet Gneezy, an assistant professor at the Rady School of Management, her Ph.D. student, Elizabeth Keenan, and colleagues. Their work suggests that carefully nudging people can promote eco-minded behavior.

New research from the University of California, San Diego published in the Jan. 23 issue of Science Translational Medicine moves researchers closer to understanding and developing treatments for shock, sepsis and multiorgan failure. Collectively, these maladies represent a major unmet medical need: they are the number one cause of mortality in intensive care units in the United States, with hundreds of thousands of deaths annually. There is currently no treatment for these conditions in spite of many clinical trials.